Excel, Inc's President provided an overview of the latest brand to join the company's portfolio. She also discussed the positive effects of entering new markets.
LENEXA, KS , December 29, 2017 (Newswire.com) - “Growth is an exciting experience for any business team,” said Kinsey, the President of Excel, Inc. “It’s certainly the case in our office. There’s been a renewed sense of energy here since we added a new brand to our roster.”
According to Kinsey, the brand is an industry leader in the home improvement division. Team Excel, Inc will spend the next couple of weeks training on the campaign. They are all eager for the opportunity, and looking forward to the new partnership.
President of Excel, Inc Details the Benefits of Business Growth
"Growth is an exciting experience for any business team," said Kinsey, the President of Excel, Inc. "It's certainly the case in our office. There's been a renewed sense of energy here since we added a new brand to our roster."
“Company expansion – whether into new markets or new geographic regions – is more than an indicator of success,” Kinsey continued. “The chances of increased revenue are high, of course, but it can even improve operations and contribute to different communities.”
Kinsey identified heightened demand for Excel, Inc services as a likely benefit of entering a new division. As the team members acquire customers on behalf of brands, other business leaders will see firsthand the impact of interactive marketing. Doors to new campaign opportunities are sure to open.
“Learning is an integral aspect of our culture,” Kinsey stated. “We’re always hungry for more knowledge, and our new campaign is sure to provide it. We’ll be doing lots of training on the home enhancement industry, as well as its targeted demographic. Our techniques must be adjusted accordingly, which will be great exercise for us.”
Some business owners assert that focusing on one market is the safer strategy, but Kinsey knows that taking risks keeps companies ahead of the competition. This is especially important in a rapidly-evolving world. By spreading into multiple markets, businesses need not waver if one of them suffer due to economic issues. The other markets are likely to remain strong enough to maintain a successful enterprise.
“I really like the benefit of variety that comes with growth,” Kinsey concluded. “As we introduce new products and services to people, we give them more options. The brands we represent prioritize excellence, so bring enhanced value to consumers’ lives as well. The only way to secure these positive outcomes, however, is to do plenty of homework. When we study all aspects of a brand and carefully consider how we can make an impact, we are in the best possible position to deliver all-around success.”
About Excel, Inc.
Excel, Inc. has built a reputation as Kansas’s leading innovative marketing firm. Driven by a team of highly-skilled promotional experts, the company drives business growth and rapid market expansion through dynamic on-site promotions. Their campaigns forge lasting and mutually beneficial relationships between companies and their customers by using an experiential approach strengthened by in-depth market research. As a result, Excel, Inc.'s team members specialize in making an immediate impact that engages consumers and creates lasting brand loyalty, all while providing consistently high returns on clients’ investments. To learn more about how Excel, Inc. helps businesses grow in new markets, visit excel-incorporated.com.
Source: Excel, Inc